UX Designer

Designing products that simplify complexity, build trust and create experiences people enjoy using.

BA Honours in Psychology graduate specialising in research-informed UX and product design.

Explore My Work View Resume

Neo Magadani UX design portfolio showcase

Selected Case Studies

A selection of UX and product design work exploring complex problems, user needs, and practical digital experiences.

Tshwane Transit

Designing a digital public transport experience to make bus journeys easier to plan, track, and navigate.

Role Lead UX

Timeline 8 Weeks

Outcome High-Fi Prototype

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Case Study 02

Rebus Brokers

Redesigning an insurance platform to simplify complex broker workflows.

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Case Study 03

Thrive Support Network

Designing a trauma-informed case management dashboard to simplify reporting and support social workers.

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How I Think

Illustration of a person thinking, surrounded by question marks, representing a curious and research-driven design process

Psychology First

I use behavioural insight to understand why users struggle, what motivates them, and where friction begins.

Simplify complexity

I turn complex workflows into clear, intuitive experiences.

Evidence over assumptions

I use research, usability principles and iteration to make informed design decisions.

About Me

I’m Neo Magadani , a UX Designer with a BA Honours in Psychology , bringing together an understanding of human behaviour, problem-solving, and digital product design.

My background in Psychology shaped the way I approach design: with curiosity about people, attention to how they interact with systems, and a desire to understand the problems behind the interface.

I enjoy working on complex products and turning them into experiences that are clearer, more intuitive, and easier to navigate. From mapping user journeys to designing workflows and refining interfaces, I’m interested in creating solutions that work for both the people using them and the teams building them.

I’m especially drawn to products where people, technology, and business needs intersect, because that’s where thoughtful design can make a meaningful difference.

Psychology → UX Design

Problems I enjoy solving

I enjoy working on products that involve:

Complex workflows

Enterprise systems

Accessibility

Behaviour-driven design

Information architecture

Research

Design systems

Products with business impact

Tools & Capabilities

I combine UX thinking, visual design, research-informed problem solving, and front-end knowledge to move ideas from problem to prototype.

Figma UX Research Qualitative Research Quantitative Research Information Architecture User Flows Wireframing Prototyping Usability Principles HTML CSS JavaScript Accessibility Iterative Design Interaction Design Visual Design Usability Testing Persona Development User Journey Mapping Design Systems Responsive Design

Interested in how I work?

Download my detailed CV or view my professional networks immediately.

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Let's build products people enjoy using.

Whether you're hiring, collaborating, or simply want to chat about design, I'd love to hear from you.

magadanineo@gmail.com

LinkedIn Resume